Edexcel A-Level Business

What is inside (90 subdecks)

• Theme 1: Marketing and people893 cards

  • 1.1 Meeting customer needs156 cards

    • 1.1.1 The market63 cards
    • 1.1.2 Market research67 cards
    • 1.1.3 Market positioning26 cards
  • 1.2 Market160 cards

    • 1.2.1 Demand34 cards
    • 1.2.2 Supply20 cards
    • 1.2.3 Markets26 cards
    • 1.2.4 Price elasticity of demand53 cards
    • 1.2.5 Income elasticity of demand27 cards
  • 1.3 Marketing mix and strategy205 cards

    • 1.3.1 Product and service design24 cards
    • 1.3.2 Branding and promotion50 cards
    • 1.3.3 Pricing strategies51 cards
    • 1.3.4 Distribution22 cards
    • 1.3.5 Marketing strategy58 cards
  • 1.4 Managing people254 cards

    • 1.4.1 Approaches to staffing52 cards
    • 1.4.2 Recruitment, selection and training39 cards
    • 1.4.3 Organisational design34 cards
    • 1.4.4 Motivation in theory and practice98 cards
    • 1.4.5 Leadership31 cards
  • 1.5 Entrepreneurs and leaders118 cards

    • 1.5.1 Role of an entrepreneur17 cards
    • 1.5.2 Entrepreneurial motives and characteristics18 cards
    • 1.5.3 Business objectives19 cards
    • 1.5.4 Forms of business48 cards
    • 1.5.5 Business choices10 cards
    • 1.5.6 Moving from entrepreneur to leader6 cards
• Theme 2: Managing business activities545 cards

  • 2.1 Raising finance112 cards

    • 2.1.1 Internal finance15 cards
    • 2.1.2 External finance51 cards
    • 2.1.3 Liability10 cards
    • 2.1.4 Planning36 cards
  • 2.2 Financial planning116 cards

    • 2.2.1 Sales forecasting10 cards
    • 2.2.2 Sales, revenue and costs26 cards
    • 2.2.3 Break-even52 cards
    • 2.2.4 Budgets28 cards
  • 2.3 Managing finance111 cards

    • 2.3.1 Profit43 cards
    • 2.3.2 Liquidity56 cards
    • 2.3.3 Business failure12 cards
  • 2.4 Resource management131 cards

    • 2.4.1 Production, productivity and efficiency46 cards
    • 2.4.2 Capacity utilisation19 cards
    • 2.4.3 Stock control38 cards
    • 2.4.4 Quality management28 cards
  • 2.5 External influences75 cards

    • 2.5.1 Economic influences47 cards
    • 2.5.2 Legislation21 cards
    • 2.5.3 The competitive environment7 cards
• Theme 3: Business decisions and strategy523 cards

  • 3.1 Business objectives and strategy108 cards

    • 3.1.1 Corporate objectives13 cards
    • 3.1.2 Theories of corporate strategy60 cards
    • 3.1.3 SWOT analysis11 cards
    • 3.1.4 Impact of external influences24 cards
  • 3.2 Business growth80 cards

    • 3.2.1 Growth30 cards
    • 3.2.2 Mergers and takeovers30 cards
    • 3.2.3 Organic growth12 cards
    • 3.2.4 Reasons for staying small8 cards
  • 3.3 Decision-making techniques135 cards

    • 3.3.1 Quantitative sales forecasting32 cards
    • 3.3.2 Investment appraisal45 cards
    • 3.3.3 Decision trees25 cards
    • 3.3.4 Critical path analysis33 cards
  • 3.4 Influences on business decisions80 cards

    • 3.4.1 Corporate influences16 cards
    • 3.4.2 Corporate culture24 cards
    • 3.4.3 Shareholders versus stakeholders24 cards
    • 3.4.4 Business ethics16 cards
  • 3.5 Assessing competitiveness80 cards

    • 3.5.1 Interpretation of financial statements14 cards
    • 3.5.2 Ratio analysis36 cards
    • 3.5.3 Human resources30 cards
  • 3.6 Managing change40 cards
• Theme 4: Global business237 cards

  • 4.1 Globalisation99 cards

    • 4.1.1 Growing economies31 cards
    • 4.1.2 International trade and business growth17 cards
    • 4.1.3 Factors contributing to increased globalisation18 cards
    • 4.1.4 Protectionism19 cards
    • 4.1.5 Trading blocs14 cards
  • 4.2 Global markets and business expansion57 cards
  • 4.3 Global marketing42 cards
  • 4.4 Global industries and companies39 cards